ONA10 schedule: Three days of journalism, tech and togetherness in D.C.

Time to make your plans for the digital media conference of the year.

ONA10 Program and Conference Chairs have been hard at work on the 2010 Online News Association Conference & Online Journalism Awards Banquet, building sessions and identifying speakers who will bring emerging technology to life, give you tools you can use and help you evolve in your digital media career. We had an amazing response to the Session Selector, introduced this year, and your subsequent votes gave us a list of very cool ideas to choose from.

Here’s the program and confirmed presenters for the conference so far. Keynotes and additional panelists will be announced in the coming weeks. We hope you’ll join us to share our excitement over the future, meet with old friends and make lots of new ones.

An ONA10 tip: Register before Sept. 30 to get the early-bird rate, but well before that for a guaranteed spot. We’ve sold out the past three years running.

New: ONA10 J-Camp
Wish you had a direct line to Google and Twitter geek squads? You will. Staff from both companies will be on hand throughout the conference to answer your questions, show you tricks and offer tips on how to get the most out of their tools and technology.

  • Google office hours: Meet with Google staff for one-on-one consults
  • Twitter office hours: Learn how to leverage Twitter tools for news
  • More unconference sessions: Pitch a session, host a session


Thursday, Oct. 28
Pre-Conference Workshops
(Schedule and registration to come)

  • Hands-on open-source technology training.
  • Market yourself or die: Social media strategy for publishers and journalists.
  • Almost real-time event coverage — from scratch, on a zero budget.
  • Web design trends and how-to’s: CSS3, HTML 5 and more.
  • Apple Final Cut Pro: How to use it like, well, a pro.
  • Field trips with experts: On the road with video, still photography and audio.
  • Fund My Media 2.0: J-Lab’s Jan Schaffer and Andy Pergam return for two workshops on the new forms of funding, and business and content partnerships emerging in the new media ecosystem.

Career Summit & Job Fair
Our full day of career development and networking continues to grow. This year, as the hiring freeze thaws, we’re expecting many more recruiters from major and independent media and technology companies. Presentations, including speakers Rachel Kaufman of MediaBistro, Marcia Parker of AOL Patch and Chris Barr of Yahoo!, will focus on navigating the market, landing a job, advancing your digital journalism skills and building your brand.

Registration is free for ONA student members, $25 for ONA non-student members and $50 for non-ONA members. Recruiter tables are $250 and include two recruiters.

Schedule | Register | Attending Recruiters | Recruiter FAQ

Friday and Saturday, Oct. 29 and Oct. 30
The conference opens Friday with keynote breakfast (announcement soon) and moves into our expert panels:

  • Bill Allison of Sunlight Foundation and Anil Dash of Expert Labs help you Create Killer Apps with Public Data.
  • Amy Webb returns with Ten Tech Trends in ’10.
  • Android, iPad and Beyond: Learn the best practices for creating content for mobile and touch devices.
  • From Earthquakes to Coups: Solana Larsen of Global Voices and others share the tools and collaboration methods that work best in crisis reporting.
  • Dana Chinn of USC reveals The Next Thing in Traffic & Search.
  • Tips and Tricks for Shooting Video with your new DSLR.
  • Content Sharing through APIs: What can you do with other organizations’ content … and where’s yours?
  • Better Journalism through DocumentCloud: Tracking the million-dollar experiment.
  • Starting from Scratch: TBD.com’s Jim Brady and key staff on the genesis, launch and growing pains of this much-awaited news site.
  • No Comment: NPR ombudsman Alicia Shepard will lead a lively debate on the ever-morphing comment-sphere.
  • The New Investigative Journalism Ecosystem: The number of global non-profit reporting organizations has exploded. Find out where this phenomenon is heading.
  • Forging Pro-Am Partnerships: How do they work and are they right for your news organization?
  • Turning Bits into Bucks: How journalists have found success as entrepreneurs through innovation and creative business models.
  • Rewiring the Ivory Tower: How do academic institutions serve the needs of a new media education while adhering to accreditation standards? Answer: It’s not easy.
  • Law & Order: Special Digital Unit: The legal panel returns.
  • Design gurus Roger Black and Jeffrey Zeldman discuss the current state of the craft.
  • Coders are from Mars, Designers are from Venus: Tyson Evans and Dave Wright offer tips on encouraging your right and left brain to work together.

End each day with a celebration:

  • Thursday: Opening reception at the stunning Donald W. Reynolds Center for American Art and Portraiture (aka, The National Portrait Gallery).
  • Friday: Networking Event, featuring an informal and inspirational discussion.
  • Saturday: The Online Journalism Awards Banquet, celebrating the best in digital journalism, hosted by our mystery celebrity emcee.

Confirmed speakers:

  • Bill Alison, Sunlight Foundation
  • Roger Black
  • Jim Brady, TBD.com
  • Mark Briggs, Serra Media
  • Laura Brunow Miner, Founder, Pictory, Formerly JPG Mag
  • Tim Carlson, USA Today
  • Dana Chinn, University of Southern California
  • Anil Dash, Expert Labs
  • Tyson Evans, The New York Times
  • Susan Goldberg, Cleveland Plain-Dealer
  • Jonathan Hart, Dow Lohnes LLC
  • Jonathan Kealing, Online editor, LJWorld.com / Lawrence Journal-World / 6News
  • Solana Larsen, Global Voices
  • Charles Lewis, Investigative Reporting Workshop, American University
  • Josh Meyer, Director of Education and Outreach, National Security Journalism Initiative at Medill
  • Andrew Noyes, Facebook
  • Qiana Mestrich, Beliefnet
  • Aron Pilhofer, New York Times
  • Alicia Shepard, NPR
  • Amy Webb, Webbmedia
  • David Wright, NPR
  • Jeffrey Zeldman

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ONA10 Committee

One Comment

  1. http://Mnerzig
    Posted July 9, 2010 at 2:49 pm | Permalink

    How/where/who to pitch a session?